{"id":14477,"date":"2022-02-17T17:36:56","date_gmt":"2022-02-17T16:36:56","guid":{"rendered":"https:\/\/franchiseoncloud.fr\/?p=14477"},"modified":"2025-11-13T11:31:24","modified_gmt":"2025-11-13T10:31:24","slug":"franchise-development-report-2022","status":"publish","type":"post","link":"https:\/\/cerca.io\/en\/franchise-development-report-2022\/","title":{"rendered":"Franchise Development Report 2022"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"14477\" class=\"elementor elementor-14477\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8575985 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"8575985\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-00aa32d\" data-id=\"00aa32d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-73022fe elementor-widget elementor-widget-image\" data-id=\"73022fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/franchise-development.fr\/\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2049\" height=\"720\" src=\"https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-12.png\" class=\"attachment-full size-full wp-image-20781\" alt=\"Franchise development\" srcset=\"https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-12.png 2049w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-12-300x105.png 300w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-12-1024x360.png 1024w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-12-768x270.png 768w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-12-1536x540.png 1536w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-12-18x6.png 18w\" sizes=\"(max-width: 2049px) 100vw, 2049px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-841d734 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"841d734\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c67ace2\" data-id=\"c67ace2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bad3049 elementor-widget elementor-widget-text-editor\" data-id=\"bad3049\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Qui a toujours souhait\u00e9 connaitre sa performance de recrutement de franchis\u00e9 en comparaison avec son secteur d&rsquo;activit\u00e9 ? Beaucoup d&rsquo;entres nous voir la totalit\u00e9, bien \u00e9videment. La volont\u00e9 de publier une \u00e9tude annuelle sur le recrutement dans le secteur de la Franchise et plus g\u00e9n\u00e9ralement du commerce organis\u00e9 part de ce constat.<\/p><p>\u00c0 notre connaissance, aucune \u00e9tude d\u00e9taill\u00e9e n\u2019a \u00e9t\u00e9 publi\u00e9e en France sur les taux de recrutement des candidats \u00e0 la Franchise.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfdd1b4 elementor-widget elementor-widget-heading\" data-id=\"cfdd1b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Franchise Development report 2022, la premi\u00e8re \u00e9tude en France !<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a773acc elementor-widget elementor-widget-text-editor\" data-id=\"a773acc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Avec 200 enseignes clientes \u00e0 fin 2021, Cerca est de loin le mieux plac\u00e9 pour publier cette premi\u00e8re \u00e9tude que nous souhaitons publier tous les ans avec notre partenaire <span style=\"text-decoration: underline; color: #1284e0;\"><a style=\"color: #1284e0; text-decoration: underline;\" href=\"https:\/\/everfruitdigital.com\/fr\/\" target=\"_blank\" rel=\"noopener nofollow\">Everfruit digital<\/a><\/span> et qui sera naturellement enrichie chaque ann\u00e9e.<\/p><p>Aucun acteur ne disposait de datas sur un \u00e9chantillon d\u2019enseignes suffisamment important et surtout aucun acteur institutionnel ou \u00e9diteur de logiciel ne disposait, pendant longtemps, des statistiques sur la totalit\u00e9 du tunnel de conversion, depuis la r\u00e9ception d\u2019un lead \u00e0 la signature du contrat.<\/p><p>Chez Cerca, nous disposons de cette information depuis plus de 5 ans et aidons nos clients \u00e0 agir sur les points les plus importants pour am\u00e9liorer leurs performances. Quel r\u00e9sultat ?\u00a0<\/p><p>Vous l&rsquo;avez d\u00e9couvert en avant-premi\u00e8re lors de notre webinaire du 24 f\u00e9vrier 2022. Vous pouvez d\u00e9sormais voir le replay de ce webinaire et t\u00e9l\u00e9charger l&rsquo;enqu\u00eate compl\u00e8te sur le lien ci-dessous.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d2bbf67 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"d2bbf67\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c7ecda\" data-id=\"5c7ecda\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-efacf16 elementor-widget elementor-widget-image\" data-id=\"efacf16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/franchise-development.fr\/\" target=\"_blank\" rel=\"nofollow noopener\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2049\" height=\"720\" src=\"https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-cta.png\" class=\"elementor-animation-bob attachment-full size-full wp-image-20782\" alt=\"Franchise development\" srcset=\"https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-cta.png 2049w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-cta-300x105.png 300w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-cta-1024x360.png 1024w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-cta-768x270.png 768w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-cta-1536x540.png 1536w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-article-cta-18x6.png 18w\" sizes=\"(max-width: 2049px) 100vw, 2049px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-38ffc96 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"38ffc96\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27a4496\" data-id=\"27a4496\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55445c9 elementor-widget elementor-widget-heading\" data-id=\"55445c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">You may also be interested in these articles: <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd5b515 elementor-grid-2 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"dd5b515\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;2&quot;,&quot;classic_masonry&quot;:&quot;yes&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-16466 post type-post status-publish format-standard has-post-thumbnail hentry category-blog category-actualites tag-fr\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/cerca.io\/en\/club-de-la-franchise-partner-foc\/\" tabindex=\"-1\">\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"1747\" height=\"720\" src=\"https:\/\/cerca.io\/wp-content\/uploads\/2023\/09\/Campagne-Cerca_Plan-de-travail-3-copie-3.png\" class=\"attachment-full size-full wp-image-19800\" alt=\"club de la franchise\" srcset=\"https:\/\/cerca.io\/wp-content\/uploads\/2023\/09\/Campagne-Cerca_Plan-de-travail-3-copie-3.png 1747w, https:\/\/cerca.io\/wp-content\/uploads\/2023\/09\/Campagne-Cerca_Plan-de-travail-3-copie-3-300x124.png 300w, https:\/\/cerca.io\/wp-content\/uploads\/2023\/09\/Campagne-Cerca_Plan-de-travail-3-copie-3-1024x422.png 1024w, https:\/\/cerca.io\/wp-content\/uploads\/2023\/09\/Campagne-Cerca_Plan-de-travail-3-copie-3-768x317.png 768w, https:\/\/cerca.io\/wp-content\/uploads\/2023\/09\/Campagne-Cerca_Plan-de-travail-3-copie-3-1536x633.png 1536w\" sizes=\"(max-width: 1747px) 100vw, 1747px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-19485 post type-post status-publish format-standard has-post-thumbnail hentry category-fonctionnalites tag-en tag-es tag-fr\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/cerca.io\/en\/reducing-training-costs-with-ia\/\" tabindex=\"-1\">\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1747\" height=\"720\" src=\"https:\/\/cerca.io\/wp-content\/uploads\/2024\/11\/Plan-de-travail-3-copie.png\" class=\"attachment-full size-full wp-image-19510\" alt=\"Reduce training costs\" srcset=\"https:\/\/cerca.io\/wp-content\/uploads\/2024\/11\/Plan-de-travail-3-copie.png 1747w, https:\/\/cerca.io\/wp-content\/uploads\/2024\/11\/Plan-de-travail-3-copie-300x124.png 300w, https:\/\/cerca.io\/wp-content\/uploads\/2024\/11\/Plan-de-travail-3-copie-1024x422.png 1024w, https:\/\/cerca.io\/wp-content\/uploads\/2024\/11\/Plan-de-travail-3-copie-768x317.png 768w, https:\/\/cerca.io\/wp-content\/uploads\/2024\/11\/Plan-de-travail-3-copie-1536x633.png 1536w\" sizes=\"(max-width: 1747px) 100vw, 1747px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Qui a toujours souhait\u00e9 connaitre sa performance de recrutement de franchis\u00e9 en comparaison avec son secteur d&rsquo;activit\u00e9 ? Beaucoup d&rsquo;entres nous voir la totalit\u00e9, bien \u00e9videment. La volont\u00e9 de publier une \u00e9tude annuelle sur le recrutement dans le secteur de la Franchise et plus g\u00e9n\u00e9ralement du commerce organis\u00e9 part de ce constat. \u00c0 notre connaissance, aucune \u00e9tude d\u00e9taill\u00e9e n\u2019a \u00e9t\u00e9 publi\u00e9e en France sur les taux de recrutement des candidats \u00e0 la Franchise. Franchise Development report 2022, la premi\u00e8re \u00e9tude en France ! Avec 200 enseignes clientes \u00e0 fin 2021, Cerca est de loin le mieux plac\u00e9 pour publier cette premi\u00e8re \u00e9tude que nous souhaitons publier tous les ans avec notre partenaire Everfruit digital et qui sera naturellement enrichie chaque ann\u00e9e. Aucun acteur ne disposait de datas sur un \u00e9chantillon d\u2019enseignes suffisamment important et surtout aucun acteur institutionnel ou \u00e9diteur de logiciel ne disposait, pendant longtemps, des statistiques sur la totalit\u00e9 du tunnel de conversion, depuis la r\u00e9ception d\u2019un lead \u00e0 la signature du contrat. Chez Cerca, nous disposons de cette information depuis plus de 5 ans et aidons nos clients \u00e0 agir sur les points les plus importants pour am\u00e9liorer leurs performances. Quel r\u00e9sultat ?\u00a0 Vous l&rsquo;avez d\u00e9couvert en avant-premi\u00e8re lors de notre webinaire du 24 f\u00e9vrier 2022. Vous pouvez d\u00e9sormais voir le replay de ce webinaire et t\u00e9l\u00e9charger l&rsquo;enqu\u00eate compl\u00e8te sur le lien ci-dessous. Ces articles peuvent vous int\u00e9resser :<\/p>","protected":false},"author":1,"featured_media":20786,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[63,101],"tags":[140,141,139],"class_list":["post-14477","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-actualites","tag-en","tag-es","tag-fr"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/posts\/14477","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/comments?post=14477"}],"version-history":[{"count":32,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/posts\/14477\/revisions"}],"predecessor-version":[{"id":20789,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/posts\/14477\/revisions\/20789"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/media\/20786"}],"wp:attachment":[{"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/media?parent=14477"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/categories?post=14477"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/tags?post=14477"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}