{"id":19485,"date":"2024-11-27T17:22:36","date_gmt":"2024-11-27T16:22:36","guid":{"rendered":"https:\/\/cerca.io\/?p=19485"},"modified":"2025-11-13T11:22:50","modified_gmt":"2025-11-13T10:22:50","slug":"reduire-les-couts-de-formation-avec-l-ia","status":"publish","type":"post","link":"https:\/\/cerca.io\/en\/reducing-training-costs-with-ia\/","title":{"rendered":"Reduce your network's training costs: What if AI could help?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"19485\" class=\"elementor elementor-19485\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ab8f621 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"ab8f621\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cfd4774\" data-id=\"cfd4774\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc59411 elementor-widget elementor-widget-image\" data-id=\"dc59411\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2049\" height=\"720\" src=\"https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-7.png\" class=\"attachment-full size-full wp-image-19509\" alt=\"Reduce training costs\" srcset=\"https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-7.png 2049w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-7-300x105.png 300w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-7-1024x360.png 1024w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-7-768x270.png 768w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-7-1536x540.png 1536w, https:\/\/cerca.io\/wp-content\/uploads\/2025\/08\/ENG_Visuel-7-18x6.png 18w\" sizes=\"(max-width: 2049px) 100vw, 2049px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91a9acf elementor-widget elementor-widget-heading\" data-id=\"91a9acf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Training quickly, well and cost-effectively: the challenge of multi-location networks<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aeba652 elementor-widget elementor-widget-text-editor\" data-id=\"aeba652\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In a multi-location network, training is the lifeblood of the business. You need to pass on best practices, guarantee a consistent customer experience and, above all, train teams quickly to keep pace with the network's growth. But let's be honest, it's not<\/p><p>Fortunately, artificial intelligence (AI) and its video avatars can help us. This technology, still unknown to some, is revolutionizing training by offering a solution that combines efficiency, speed, and savings. We explain why and how.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6d8807 elementor-widget elementor-widget-heading\" data-id=\"b6d8807\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The challenges of network training<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-412c8ae elementor-widget elementor-widget-text-editor\" data-id=\"412c8ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex-shrink-0 flex flex-col relative items-end\"><div class=\"pt-0\"><div class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\"><div class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\">As you can see, the success of a multi-location network depends on its ability to ensure that each location follows the same processes and quality standards. In this context, training is not just a \u201cplus\u201d; it is a real lever for ensuring the network's sustainability and growth. But whether using traditional face-to-face methods or creating video content for e-learning, networks face several significant obstacles.<\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb56ae1 elementor-widget elementor-widget-heading\" data-id=\"bb56ae1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. The costs and logistics associated with face-to-face training<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3028df elementor-widget elementor-widget-text-editor\" data-id=\"e3028df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex-shrink-0 flex flex-col relative items-end\"><div><div class=\"pt-0\"><div class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\">Face-to-face training involves high logistical costs that can quickly weigh on a company's budget. Between trainer travel, room rentals, accommodation, and other related expenses, the costs add up. When the network spans multiple sites, these costs become a major obstacle. In addition, the time required to organize these training sessions can disrupt the network's productivity, thereby affecting overall performance. It then becomes clear that conducting all training in person is not an optimal solution.<\/div><div>\u00a0<\/div><div class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\">This is where e-learning comes in as a strategic solution. It reduces training costs while offering rapid, consistent, and accessible distribution of content across the entire network.<\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f873a8 elementor-widget elementor-widget-text-editor\" data-id=\"8f873a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #1284e0;\"><strong>\ud83d\udca1 Find the right balance<\/strong><\/span><\/p><p><span style=\"color: #1284e0;\"><a style=\"color: #1284e0;\" href=\"https:\/\/cerca.io\/en\/train-your-network-e-learning-module-cerca\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">E-learning<\/span> <\/a>is a flexible and powerful solution, but it must be used strategically. Certain topics, such as practical scenarios or collaborative exchanges, can still benefit from face-to-face learning to maximize learner engagement. The key is to intelligently combine formats to meet your training objectives.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-471bae4 elementor-widget elementor-widget-heading\" data-id=\"471bae4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. The challenges of creating and producing video training content<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b4ca2a elementor-widget elementor-widget-text-editor\" data-id=\"2b4ca2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"flex-shrink-0 flex flex-col relative items-end\"><div><div class=\"pt-0\"><div class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\">However, although e-learning offers many advantages, creating high-quality video content for online training courses remains a challenge. The initial investment can be costly and time-consuming, requiring resources to produce relevant content tailored to the specific needs of each location. Between purchasing or renting equipment (cameras, lighting, etc.), travel expenses for trainers and technical teams, preparation time, and the multiple takes required, costs can quickly add up. Added to this is the cost of video editing, often carried out by external service providers or specialized internal teams, which further increases expenses. And let's not forget the unexpected events that can occur during filming (script errors, oversights, or technical problems), which can prolong the process and increase costs.<\/div><\/div><div>\u00a0<\/div><div>That said, once your e-learning content has been created, it is an investment that pays off in the long term. Unlike face-to-face training, where you have to allocate a budget for each session (travel, rentals, etc.), e-learning allows you to deliver the same modules as many times as necessary, at a lower cost. An initial investment that, once made, allows you to train your network with ease, without additional costs for each new session.<\/div><div>\u00a0<\/div><div><strong>But then, how can we further reduce the costs of this initial investment while ensuring high-quality content?<\/strong><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7fe071 elementor-widget elementor-widget-heading\" data-id=\"a7fe071\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI avatars: a solution to revolutionize network training<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49d2963 elementor-widget elementor-widget-text-editor\" data-id=\"49d2963\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This is where the magic of AI comes into play. Imagine a video avatar capable of delivering a clear and powerful message, in both French and English (or any other language, for that matter). This avatar can deliver training in a setting that is entirely branded to your company, providing a consistent and professional experience. And the most impressive thing? With today's technology, these avatars are so realistic that it can sometimes be difficult to tell whether you are talking to a human or a digital creation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ae3d42 elementor-widget elementor-widget-heading\" data-id=\"1ae3d42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">So why bet on an AI avatar?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56c05d1 elementor-widget elementor-widget-text-editor\" data-id=\"56c05d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Saving time and money:<\/strong> Creating an e-learning video with an AI avatar costs much less than hiring an in-person trainer, especially if you need multilingual content.<\/li><\/ul><ul><li><strong>A simplified update:<\/strong> In networks that are constantly seeking to improve their processes and achieve operational excellence, AI avatars are becoming a powerful ally. Need to adjust training following a change in methodology or new regulations? No need to reorganize an entire shoot: simply update the text, and the avatar is generated in a new video in no time. Fast, economical, and perfectly suited to the needs of demanding networks.<\/li><\/ul><p>According to a recent study by Deloitte, integrating AI into training processes reduces costs by an average of 30% while increasing perceived effectiveness among learners. Pretty appealing, right?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22f3d52 elementor-widget elementor-widget-heading\" data-id=\"22f3d52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The inspiring example of Dreams Donuts<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdca858 elementor-widget elementor-widget-text-editor\" data-id=\"cdca858\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you still have doubts about the potential of AI avatars, the story of <span style=\"text-decoration: underline; color: #1284e0;\"><a style=\"color: #1284e0; text-decoration: underline;\" href=\"https:\/\/dreamsdonuts.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Dreams Donuts<\/a><\/span> should convince you. At an event organized by Cerca, Ilyass Aoussar, CEO and founder of the company, used a video avatar to present the advantages of this technology. And suffice to say, the audience was blown away.<\/p><p>This avatar, perfectly fluid and believable, demonstrated how Dreams Donuts uses AI to:<\/p><ul><li><strong>Quickly create high-quality educational content<\/strong>,<\/li><\/ul><ul><li><strong>Standardize messages within your network<\/strong>,<\/li><\/ul><ul><li><strong>Preparing for international expansion without breaking the bank on training costs<\/strong>.<\/li><\/ul><p>A solution that impresses with its effectiveness and realism. If you're curious, the video of this intervention is a must-see. \ud83d\udc47<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-115a528 elementor-widget elementor-widget-video\" data-id=\"115a528\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/0F55jaVat_0&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4cd1b9 elementor-widget elementor-widget-heading\" data-id=\"f4cd1b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The AI avatar: A solution to reduce your training budgets<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04357ca elementor-widget elementor-widget-text-editor\" data-id=\"04357ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Reducing training costs while improving quality and efficiency is possible thanks to AI and digital tools. AI avatars offer a practical, economical, and modern solution.<\/p><p>Creating training videos with an AI avatar means producing consistent content that is easy to update and translate into many languages, without having to hire new trainers.<\/p><p>At Cerca, we integrate AI into every aspect of our software, including digital training. We can help your network create its AI avatar to design powerful educational videos that are perfectly tailored to your needs. <strong>So, are you ready to revolutionize your network training?<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49a6d72 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"49a6d72\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-bob\" href=\"https:\/\/cerca.io\/en\/free-trial-foc-2\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Talk to a Cerca consulting engineer<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3608f144 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"3608f144\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-25b4fc5e\" data-id=\"25b4fc5e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-24142964 elementor-widget elementor-widget-heading\" data-id=\"24142964\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">You may also be interested in these articles: <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ce1d6e0 elementor-grid-2 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"4ce1d6e0\" data-element_type=\"widget\" data-e-type=\"widget\" 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href=\"https:\/\/cerca.io\/en\/exemple-de-dashboard-reseau\/\" tabindex=\"-1\">\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"1746\" height=\"720\" src=\"https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Exemple-de-dashboard-reseau-Minia-blog.png\" class=\"attachment-full size-full wp-image-23865\" alt=\"Dashboard r\u00e9seau\" srcset=\"https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Exemple-de-dashboard-reseau-Minia-blog.png 1746w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Exemple-de-dashboard-reseau-Minia-blog-300x124.png 300w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Exemple-de-dashboard-reseau-Minia-blog-1024x422.png 1024w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Exemple-de-dashboard-reseau-Minia-blog-768x317.png 768w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Exemple-de-dashboard-reseau-Minia-blog-1536x633.png 1536w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Exemple-de-dashboard-reseau-Minia-blog-18x7.png 18w\" sizes=\"(max-width: 1746px) 100vw, 1746px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-23834 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classe-fr tag-fr\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/cerca.io\/en\/les-7-kpi-retail-indispensables-pour-un-retailer\/\" tabindex=\"-1\">\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"1746\" height=\"720\" src=\"https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Les-KPI-indispensables-pour-un-retailer-Minia-blog.png\" class=\"attachment-full size-full wp-image-23837\" alt=\"KPI retail\" srcset=\"https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Les-KPI-indispensables-pour-un-retailer-Minia-blog.png 1746w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Les-KPI-indispensables-pour-un-retailer-Minia-blog-300x124.png 300w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Les-KPI-indispensables-pour-un-retailer-Minia-blog-1024x422.png 1024w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Les-KPI-indispensables-pour-un-retailer-Minia-blog-768x317.png 768w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Les-KPI-indispensables-pour-un-retailer-Minia-blog-1536x633.png 1536w, https:\/\/cerca.io\/wp-content\/uploads\/2026\/03\/Les-KPI-indispensables-pour-un-retailer-Minia-blog-18x7.png 18w\" sizes=\"(max-width: 1746px) 100vw, 1746px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Former vite, bien et \u00e0 moindre co\u00fbt : le challenge des r\u00e9seaux multi-implant\u00e9s Dans un r\u00e9seau multi-implant\u00e9, la formation, c\u2019est un peu le nerf de la guerre. Il faut transmettre les bonnes pratiques, garantir une exp\u00e9rience client homog\u00e8ne et surtout, former rapidement les \u00e9quipes pour accompagner la croissance du r\u00e9seau. Mais soyons honn\u00eates, ce n\u2019est pas toujours simple : entre les co\u00fbts logistiques, les contraintes de temps et le risque d\u2019incoh\u00e9rence dans les messages, les d\u00e9fis sont nombreux. Heureusement, l\u2019intelligence artificielle (IA) et ses avatars vid\u00e9os peuvent nous aider. Cette technologie, encore m\u00e9connue par certains, est en train de r\u00e9volutionner la formation en offrant une solution qui allie efficacit\u00e9, rapidit\u00e9 et \u00e9conomies. On vous explique pourquoi et comment. Les d\u00e9fis de la formation dans les r\u00e9seaux Vous l\u2019aurez compris : le succ\u00e8s d\u2019un r\u00e9seau multi-implant\u00e9 repose sur sa capacit\u00e9 \u00e0 garantir que chaque implantation respecte les m\u00eames processus et les m\u00eames standards de qualit\u00e9. Dans ce contexte, la formation n&rsquo;est pas simplement un \u00ab\u00a0plus\u00a0\u00bb, c&rsquo;est un v\u00e9ritable levier pour assurer la p\u00e9rennit\u00e9 et la croissance du r\u00e9seau. Mais que ce soit avec les m\u00e9thodes traditionnelles en pr\u00e9sentiel ou avec la cr\u00e9ation de contenus vid\u00e9o pour l\u2019e-learning, les r\u00e9seaux se heurtent \u00e0 plusieurs obstacles importants. 1. Les co\u00fbts et la logistique associ\u00e9s \u00e0 la formation en pr\u00e9sentiel La formation en pr\u00e9sentiel entra\u00eene des co\u00fbts logistiques \u00e9lev\u00e9s qui peuvent rapidement peser sur le budget de l\u2019entreprise. Entre les d\u00e9placements des formateurs, la location des salles, l\u2019h\u00e9bergement et autres frais annexes, les d\u00e9penses s\u2019accumulent. Lorsque le r\u00e9seau s\u2019\u00e9tend sur plusieurs sites, ces co\u00fbts deviennent un obstacle majeur. De plus, le temps n\u00e9cessaire pour organiser ces formations peut perturber la productivit\u00e9 du r\u00e9seau, affectant ainsi la performance globale. Il devient alors \u00e9vident que r\u00e9aliser l\u2019int\u00e9gralit\u00e9 des formations en pr\u00e9sentiel n\u2019est pas une solution optimale.\u00a0C\u2019est ici que l\u2019e-learning se positionne comme une solution strat\u00e9gique. Il permet de r\u00e9duire les co\u00fbts de formation tout en offrant une diffusion rapide, homog\u00e8ne et accessible des contenus \u00e0 travers l\u2019ensemble du r\u00e9seau. \ud83d\udca1 Trouvez le bon \u00e9quilibre L\u2019e-learning est une solution flexible et puissante, mais il doit \u00eatre utilis\u00e9 de mani\u00e8re strat\u00e9gique. Certains sujets, comme des mises en situation pratiques ou des \u00e9changes collaboratifs, peuvent encore tirer parti du pr\u00e9sentiel pour maximiser l\u2019engagement des apprenants. L\u2019essentiel est de combiner intelligemment les formats pour r\u00e9pondre \u00e0 vos objectifs de formation. 2. Les d\u00e9fis de cr\u00e9ation et de production de contenus vid\u00e9o pour la formation Cependant, bien que l\u2019e-learning offre de nombreux avantages, la cr\u00e9ation de contenus vid\u00e9o de qualit\u00e9 pour les formations en ligne reste un d\u00e9fi. L&rsquo;investissement initial peut \u00eatre co\u00fbteux et chronophage, n\u00e9cessitant des ressources pour produire du contenu pertinent et adapt\u00e9 aux besoins sp\u00e9cifiques de chaque implantation. Entre l&rsquo;achat ou la location de mat\u00e9riel (cam\u00e9ras, \u00e9clairage, etc.), les d\u00e9placements des formateurs et des \u00e9quipes techniques, le temps de pr\u00e9paration, et les multiples prises n\u00e9cessaires, les co\u00fbts peuvent rapidement s&rsquo;accumuler. \u00c0 cela s\u2019ajoute le co\u00fbt du montage vid\u00e9o, souvent r\u00e9alis\u00e9 par des prestataires externes ou des \u00e9quipes internes sp\u00e9cialis\u00e9es, ce qui augmente encore les d\u00e9penses. Et sans oublier les impr\u00e9vus lors des tournages (erreurs de script, oublis ou probl\u00e8mes techniques) qui peuvent prolonger le processus et augmenter les co\u00fbts.\u00a0Cela dit, une fois que vos contenus e-learning sont cr\u00e9\u00e9s, c\u2019est un investissement qui porte ses fruits sur le long terme. Contrairement \u00e0 la formation en pr\u00e9sentiel, o\u00f9 il faut \u00e0 chaque fois d\u00e9bloquer un budget pour chaque session (d\u00e9placements, locations, etc.), l\u2019e-learning vous permet de diffuser les m\u00eames modules autant de fois que n\u00e9cessaire, \u00e0 moindre co\u00fbt. Un investissement initial qui, une fois r\u00e9alis\u00e9, vous permet de former votre r\u00e9seau en toute simplicit\u00e9, sans frais suppl\u00e9mentaires \u00e0 chaque nouvelle session.\u00a0Mais alors, comment r\u00e9duire encore les co\u00fbts de cet investissement de d\u00e9part tout en garantissant un contenu de qualit\u00e9 ? Les avatars IA : une solution pour r\u00e9volutionner la formation r\u00e9seau C\u2019est l\u00e0 que la magie de l\u2019IA entre en sc\u00e8ne. Imaginez un avatar vid\u00e9o capable de d\u00e9livrer un message clair et percutant, aussi bien en fran\u00e7ais qu\u2019en anglais (ou dans toute autre langue, d\u2019ailleurs). Cet avatar peut dispenser sa formation dans un cadre enti\u00e8rement aux couleurs de votre enseigne, offrant ainsi une exp\u00e9rience coh\u00e9rente et professionnelle. Et le plus impressionnant ? Avec les technologies actuelles, ces avatars sont tellement r\u00e9alistes qu\u2019il devient parfois difficile de dire si c\u2019est un humain ou une cr\u00e9ation num\u00e9rique qui vous parle. Alors, pourquoi miser sur un avatar IA ? Un gain de temps et d\u2019argent : Cr\u00e9er une vid\u00e9o e-learning avec un avatar IA co\u00fbte bien moins cher que de mobiliser un formateur en pr\u00e9sentiel, surtout si vous avez besoin de contenus multilingues. Une mise \u00e0 jour simplifi\u00e9e : Dans des r\u00e9seaux qui cherchent sans cesse \u00e0 am\u00e9liorer leurs process et atteindre l\u2019excellence op\u00e9rationnelle, l\u2019avatar IA devient un alli\u00e9 de taille. Besoin d\u2019ajuster une formation suite \u00e0 un changement de m\u00e9thode ou une nouvelle r\u00e9glementation ? Plus besoin de r\u00e9organiser un tournage complet : il suffit de mettre \u00e0 jour le texte, et l\u2019avatar est g\u00e9n\u00e9r\u00e9 dans une nouvelle vid\u00e9o en un rien de temps. Rapide, \u00e9conomique, et parfaitement adapt\u00e9 aux besoins des r\u00e9seaux exigeants. Selon une \u00e9tude r\u00e9cente de Deloitte, l\u2019int\u00e9gration d\u2019IA dans des processus de formation r\u00e9duit les co\u00fbts de 30 % en moyenne tout en augmentant l\u2019efficacit\u00e9 per\u00e7ue par les apprenants. Plut\u00f4t s\u00e9duisant, non ? L\u2019exemple inspirant de Dreams Donuts Si vous avez encore des doutes sur le potentiel des avatars IA, l\u2019histoire de Dreams Donuts devrait vous convaincre. Lors d\u2019un \u00e9v\u00e9nement organis\u00e9 par Cerca, Ilyass Aoussar, CEO et fondateur de cette enseigne, a utilis\u00e9 un avatar vid\u00e9o pour pr\u00e9senter les avantages de cette technologie. Et autant vous dire que l\u2019audience a \u00e9t\u00e9 bluff\u00e9e. Cet avatar, parfaitement fluide et cr\u00e9dible, a d\u00e9montr\u00e9 comment Dreams Donuts utilise l\u2019IA pour : Cr\u00e9er rapidement des contenus p\u00e9dagogiques de qualit\u00e9, Uniformiser les messages au sein de son r\u00e9seau, Pr\u00e9parer son expansion \u00e0 l\u2019international sans exploser les co\u00fbts de formation. Une solution qui s\u00e9duit par son efficacit\u00e9 et son r\u00e9alisme. Si vous \u00eates curieux,<\/p>","protected":false},"author":1,"featured_media":19510,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[103],"tags":[140,141,139],"class_list":["post-19485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fonctionnalites","tag-en","tag-es","tag-fr"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/posts\/19485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/comments?post=19485"}],"version-history":[{"count":82,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/posts\/19485\/revisions"}],"predecessor-version":[{"id":21916,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/posts\/19485\/revisions\/21916"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/media\/19510"}],"wp:attachment":[{"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/media?parent=19485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/categories?post=19485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cerca.io\/en\/wp-json\/wp\/v2\/tags?post=19485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}