{"id":16812,"date":"2024-02-19T18:12:28","date_gmt":"2024-02-19T17:12:28","guid":{"rendered":"https:\/\/franchiseoncloud.fr\/?page_id=16812"},"modified":"2026-02-18T16:35:26","modified_gmt":"2026-02-18T15:35:26","slug":"suivi-animation","status":"publish","type":"page","link":"https:\/\/cerca.io\/es\/animacion-de-seguimiento\/","title":{"rendered":"Aumentar el rendimiento operativo sobre el terreno"},"content":{"rendered":"
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Duplique su rendimiento operativo <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Conozca perfectamente sus implantaciones. Proporci\u00f3neles las herramientas necesarias para rendir al m\u00e1ximo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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La excelencia operativa debe ser su prioridad <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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El despliegue de su marca o ense\u00f1a lo m\u00e1s cerca posible del consumidor a trav\u00e9s de numerosas implantaciones exige agilidad en los intercambios con los equipos de terreno, la formalizaci\u00f3n y difusi\u00f3n de sus procesos operativos y una gran visibilidad del negocio local y de las solicitudes recibidas<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tObtener mi prueba gratuita de 30 d\u00edas<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Liste\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Un repositorio completo de sus ubicaciones para una visibilidad de 360\u00b0 del terreno<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u00bfY si por fin dispusiera de informaci\u00f3n actualizada y detallada sobre cada una de sus implantaciones?<\/p>

Cada departamento de la sede central puede recopilar toda la informaci\u00f3n \u00fatil sobre una implantaci\u00f3n (jur\u00eddica, marketing, seguimiento de obras, RR.HH.) en todos los formatos (fotos, texto, fecha, lista, contacto, etc.). Usted construye sus propias categor\u00edas de campos \u00fatiles y otorga acceso de lectura y\/o escritura a las categor\u00edas de usuarios que desee<\/p>

Integre todas sus zonas de captaci\u00f3n o de exclusividad<\/p>

Tambi\u00e9n puede dar acceso a los responsables de implantaciones para modificar campos determinados<\/p>

Un potente sistema de filtros le permite comparar implantaciones a partir de situaciones id\u00e9nticas (ubicaciones en el centro de la ciudad, de menos de un a\u00f1o, que ofrecen servicios determinados, etc.)<\/p>

Este repositorio puede conectarse con otras aplicaciones externas para automatizar la actualizaci\u00f3n de las p\u00e1ginas de Google My Business, por ejemplo, as\u00ed como de p\u00e1ginas web o CRM empresariales<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tQuiero saber m\u00e1s sobre este m\u00f3dulo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Informaci\u00f3n din\u00e1mica que vive y alimenta la acci\u00f3n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Este repositorio impulsa su acci\u00f3n en los temas importantes<\/p>

Puede definir f\u00e1cilmente recordatorios sobre fechas o informaci\u00f3n registrada para los colaboradores a cargo de los expedientes (fecha de arrendamiento, seguimiento de obras o certificaciones). Puede generar autom\u00e1ticamente documentos a partir de los datos de las implantaciones o de los colaboradores vinculados y hacer que se firmen con un solo clic mediante firma electr\u00f3nica<\/p>

Puede fijar todos los intercambios telef\u00f3nicos o escritos realizados por los colaboradores de la sede (n\u00famero, contenido), as\u00ed como los eventos relacionados con cada interlocutor de terreno, en la ficha de implantaci\u00f3n, lo que le permite medir su presencia colectiva diaria junto a los responsables y colaboradores en contacto con sus clientes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSolicitar una demostraci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Visitas y auditor\u00edas eficaces que nos ayuden a avanzar juntos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Basta de auditor\u00edas en papel y en Excel imposibles de seguir y comparar. No puede verificar que los est\u00e1ndares de su marca se cumplan ante sus clientes. Est\u00e1 ciego ante el incumplimiento de la promesa al cliente. No puede compilar los datos para compararlos y analizarlos<\/p>

Adopte los m\u00e9todos que garantizar\u00e1n su \u00e9xito y marcar\u00e1n la diferencia con sus competidores<\/p>

Programe sus visitas y formalice sus auditor\u00edas con una aplicaci\u00f3n intuitiva que permite mostrar una puntuaci\u00f3n, registrar fotos, a\u00f1adir comentarios privados o p\u00fablicos, enlaces a la base de conocimientos y establecer una frecuencia de visita obligatoria<\/p>

Defina f\u00e1cilmente planes de acci\u00f3n vinculados a sus visitas para resolver r\u00e1pidamente las deficiencias detectadas en su concepto. Las acciones correctivas se asignan claramente a los equipos de terreno y a los equipos de sede, manteniendo una visibilidad perfecta de los entregables esperados<\/p>

Tambi\u00e9n est\u00e1 en condiciones de continuar f\u00e1cilmente la conversaci\u00f3n con los responsables de terreno m\u00e1s all\u00e1 del diagn\u00f3stico inicial, lo que permite un verdadero coaching, avances medibles en el tiempo y ayudarles a superar su rendimiento<\/p>

Analice f\u00e1cilmente la s\u00edntesis de las fortalezas y debilidades de su presencia en el terreno sobre diferentes tem\u00e1ticas observadas para priorizar sus acciones y desplegarlas con eficacia<\/p>

Las auditor\u00edas disponibles en autoevaluaci\u00f3n permiten a los responsables de terreno apropiarse ellos mismos del control de los puntos de calidad, mejorar de forma continua y gestionar a sus equipos de manera m\u00e1s eficaz<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Gesti\u00f3n r\u00e1pida de las solicitudes operativas sobre el terreno mediante la herramienta de emisi\u00f3n de tickets<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Los colaboradores en contacto con sus clientes deben poder contar con un tratamiento r\u00e1pido de sus solicitudes o reclamaciones: problemas de stock, calidad de la entrega, disponibilidad del producto<\/p>

Usted define categor\u00edas de solicitudes, activables o no por los distintos usuarios, que integran toda la informaci\u00f3n necesaria para su asignaci\u00f3n autom\u00e1tica o manual a los interlocutores adecuados de la sede<\/p>

Usted define distintos estados para visualizar el tratamiento de la solicitud. Puede interactuar y dialogar internamente o directamente con el solicitante<\/p>

Las herramientas de an\u00e1lisis aportan despu\u00e9s toda la s\u00edntesis necesaria a los distintos intervinientes<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"animaci\u00f3n\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"animaci\u00f3n\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Gesti\u00f3n de proyectos y tareas sobre el terreno<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Sus proyectos merecen una gesti\u00f3n organizada. Desplegar planes estrat\u00e9gicos en varias implantaciones, gestionar proyectos de remodelaci\u00f3n complejos en una zona o controlar la log\u00edstica del lanzamiento de un nuevo producto estrella en toda la red exige herramientas eficaces<\/p>

Utilice tambi\u00e9n la funci\u00f3n de campa\u00f1a de tareas en terreno, asign\u00e1ndola a las implantaciones deseadas para recopilar f\u00e1cilmente la imagen de una promoci\u00f3n de producto o de un merchandising, o bien la correcta ejecuci\u00f3n de una consigna en toda la red. Revise r\u00e1pidamente los errores y olvidos por zona o implantaci\u00f3n<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDeseo una presentaci\u00f3n del m\u00f3dulo de seguimiento de sitios web<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Aumente su excelencia operativa sin l\u00edmites\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Ahorro de 5 horas por semana
en la gesti\u00f3n de auditor\u00edas y visitas<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Reducci\u00f3n del 17 %
en los costos de gesti\u00f3n de red<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Resoluci\u00f3n dos veces m\u00e1s r\u00e1pida de los puntos de no calidad<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\u00a1Solicitar mi prueba gratuita!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Doublez la performance op\u00e9rationnelle Conna\u00eetre parfaitement vos implantations. Leur donner les outils pour performer. L’excellence op\u00e9rationnelle doit \u00eatre votre priorit\u00e9 Le d\u00e9ploiement de votre marque ou votre enseigne au plus pr\u00e8s du consommateur \u00e0 travers de nombreuses implantations exige de l’agilit\u00e9 dans vos \u00e9changes avec les \u00e9quipes terrains, la formalisation et la diffusion vos process op\u00e9rationnels et une grande visibilit\u00e9 du business local et des demandes remont\u00e9es. Je profite de 30 jours d’essai gratuit Un r\u00e9f\u00e9rentiel complet de vos implantations pour une visibilit\u00e9 360\u00b0 du terrain Et si vous disposiez d’une information enfin \u00e0 jour et d\u00e9taill\u00e9e sur chacune vos implantations ? Chaque d\u00e9partement du si\u00e8ge peut collecter toutes les informations utiles sur une implantation (juridique, marketing, suivi travaux, R.H) avec tous les formats (photos, texte, date, liste, contact\u2026). Vous construisez vos propres cat\u00e9gories de champs utiles et donner acc\u00e8s en lecture et\/ou \u00e9criture aux cat\u00e9gories d’utilisateurs que vous souhaitez. Int\u00e9grez toutes vos zones de chalandise ou d’exclusivit\u00e9. Vous pouvez \u00e9galement donner acc\u00e8s aux responsables d’implantations pour modifier certains champs. Un syst\u00e8me de filtre puissant vous permet de comparer des implantations \u00e0 partir de situations identiques (implantations en centre-ville, moins d’un an, proposant tel ou tel service\u2026). Ce r\u00e9f\u00e9rentiel peut \u00eatre connect\u00e9 avec d’autres applications ext\u00e9rieures pour automatiser la mise \u00e0 jour des pages Google My Business par exemple, des pages de sites, des CRM m\u00e9tiers. Je veux en savoir plus sur ce module Une information dynamique qui vit et alimente l’action Ce r\u00e9f\u00e9rentiel alimente votre action sur les sujets importants. Vous d\u00e9finissez facilement des rappels sur des dates ou des informations renseign\u00e9es en direction des collaborateurs en charge des dossiers (date de bail, suivi travaux ou certifications). Vous \u00e9ditez des documents automatiquement \u00e0 partir des donn\u00e9es sur les implantations ou les collaborateurs rattach\u00e9s et faites les signer en un clic avec la signature \u00e9lectronique. Vous \u00e9pinglez tous les \u00e9changes t\u00e9l\u00e9phoniques ou \u00e9crits que des collaborateurs du si\u00e8ge (nombre, contenu) et les \u00e9v\u00e8nements en lien avec chaque interlocuteur terrain sur la fiche implantation pour mesurer votre pr\u00e9sence collective au quotidien aupr\u00e8s des responsables et des collaborateurs au contact de vos clients. Je demande une d\u00e9mo Des visites et des audits enfin efficaces pour progresser ensemble Stop aux audits papiers et Excel impossibles \u00e0 suivre et \u00e0 comparer. Vous n’\u00eates pas en mesure de v\u00e9rifier que les standards de votre marque sont observ\u00e9s aupr\u00e8s de vos clients. Vous \u00eates aveugle au non-respect de la promesse client. Vous ne pouvez pas compiler la donn\u00e9e pour la comparer et l’analyser. Adoptez les m\u00e9thodes qui vont garantir votre succ\u00e8s et faire la diff\u00e9rence avec vos concurrents. Programmez vos visites et formalisez vos audits avec une application intuitive qui permette d’afficher un score, de consigner des photos, des commentaires priv\u00e9s ou publics, des liens vers la base de connaissance, et une fr\u00e9quence de visite obligatoire. D\u00e9finissez facilement des plans d’action en lien avec ses visites pour r\u00e9soudre rapidement les manquements constat\u00e9s de votre concept. Les actions correctives sont clairement affect\u00e9es aux \u00e9quipes terrain et \u00e9quipes si\u00e8ge en conservant une parfaite lisibilit\u00e9 des livrables attendues. Vous \u00eates \u00e9galement en mesure de poursuivre facilement la discussion avec les responsables terrain au-del\u00e0 du constat \u00e9tabli pour un vrai coaching, des progr\u00e8s mesurables sur la dur\u00e9e et leur permettre de sur-performer. Analysez facilement la synth\u00e8se des forces et des faiblesses de votre pr\u00e9sence terrain sur diff\u00e9rentes th\u00e9matiques observ\u00e9es pour prioriser vos actions et les d\u00e9ployer avec efficacit\u00e9. Les audits disponibles en auto-\u00e9valuation permettent aux responsables terrain de s’approprier eux-m\u00eames le contr\u00f4le des points de qualit\u00e9 pour s’am\u00e9liorer et manager eux-m\u00eames leurs \u00e9quipes. La gestion rapide des demandes op\u00e9rationnelles terrain avec l’outil de ticketing Les collaborateurs au contact de vos clients doivent compter sur un traitement rapide de leurs demandes ou r\u00e9clamations : probl\u00e8me de stock, de qualit\u00e9 livraison, de disponibilit\u00e9 produit. Vous d\u00e9finissez des cat\u00e9gories de demandes activables ou non par les diff\u00e9rents utilisateurs et int\u00e9grant toutes les informations n\u00e9cessaires pour leur affectation automatique ou manuel aux bons interlocuteurs du si\u00e8ge. Vous d\u00e9finissez diff\u00e9rents statuts pour visualiser le traitement de la demande. Vous interagissez et dialoguez en interne ou directement avec le demandeur. Des outils d’analyse viennent ensuite apporter toute la synth\u00e8se n\u00e9cessaire aux diff\u00e9rents intervenants. La gestion de projet et des t\u00e2ches terrain Vos projets m\u00e9ritent une gestion organis\u00e9e. D\u00e9ployez des plans strat\u00e9giques sur plusieurs implantations, des projets de r\u00e9am\u00e9nagement complexes sur une zone ou maitriser la logistique du lancement d’un nouveau produit phare sur l’ensemble du r\u00e9seau exige des outils efficaces. Utilisez \u00e9galement la fonction de campagne de t\u00e2che terrain que vous affectez aux implantations souhait\u00e9es pour collecter facilement l’image d’une mise en avant produit ou un merchandising, ou encore le bon traitement d’une consigne sur l’ensemble du r\u00e9seau et checkez rapidement les erreurs et les oublis par zone ou implantation. Je souhaite une pr\u00e9sentation du module Suivi Implantations La gestion fine de votre parc immobilier et des baux commerciaux avec notre partenaire Leasup Notre application vous permet de collecter toutes les informations et les documents sur l’ensemble de votre parc immobilier tout en organisant des rappels set des notifications sur les \u00e9v\u00e8nements juridiques ou travaux \u00e0 suivre. La solution de notre partenaire Leasup, enti\u00e8rement connect\u00e9e \u00e0 Cerca, permet une gestion encore plus fine de vos baux commerciaux. Saisissez vos donn\u00e9es et Leasup se charge de calculer les loyers et charges r\u00e9els selon l\u2019indexation en vigueur et les sp\u00e9cificit\u00e9s de vos contrats (paliers, franchises, abattements …) avec identification imm\u00e9diate des erreurs de facturation. Quelques exemples et cas d’usage : En tant que contr\u00f4leur de gestion, mes factures sont v\u00e9rifi\u00e9es rapidement. Je contr\u00f4le l’\u00e9volution de mes loyers gr\u00e2ce aux calculs automatis\u00e9s et je v\u00e9rifie les quittancements et provisionne mes charges \u00e0 venir. En tant que patron d’enseigne, l\u2019ensemble de mes donn\u00e9es financi\u00e8res est d\u00e9mat\u00e9rialis\u00e9. J’acc\u00e8de facilement \u00e0 mes KPI et je retrouve rapidement tous les contacts utiles. Mes baux commerciaux profitent d\u2019une veille juridique continue.Plus d’infos sur www.leasup.com.\u00a0 Augmentez votre excellence op\u00e9rationnelle sans limite Economie de 5 h par semainesur la gestion des audits et visites R\u00e9duction[…]<\/a><\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"class_list":["post-16812","page","type-page","status-publish","hentry"],"aioseo_notices":[],"rankMath":{"parentDomain":"cerca.io","noFollowDomains":[],"noFollowExcludeDomains":[],"noFollowExternalLinks":true,"featuredImageNotice":"La imagen destacada debe tener al menos 200 por 200 p\u00edxeles para que Facebook y otros sitios de redes sociales puedan escogerla.","pluginReviewed":false,"postSettings":{"linkSuggestions":true,"useFocusKeyword":false},"frontEndScore":false,"postName":"suivi-animation","permalinkFormat":"https:\/\/cerca.io\/es\/%pagename%\/","showLockModifiedDate":true,"assessor":{"focusKeywordLink":"https:\/\/cerca.io\/wp-admin\/edit.php?focus_keyword=%focus_keyword%&post_type=%post_type%","hasTOCPlugin":true,"primaryTaxonomy":false,"serpData":{"title":"Doublez la performance op\u00e9rationnelle","description":"Am\u00e9liorez la performance op\u00e9rationnelle de votre r\u00e9seau gr\u00e2ce \u00e0 notre solution de suivi animation. 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