
CEO Awards 2025: Olivier Pires Bajaluna, CEO of Cerca, honored twice for innovation in multi-location management
The CEO Awards 2025 celebrate global leaders who drive progress through innovation, strategy, and vision. This year, Olivier Pires Bajaluna, CEO and co-founder of Cerca, was honored with two international awards:
CEO of the Year – SaaS for Multi-Location Brand Management
Most Innovative CEO – Tech-Enabled Franchise Solutions
These recognitions highlight a leadership approach centered on performance, clarity, and sustainable innovation.
Cerca: a SaaS platform transforming multi-location management
Cerca has become a benchmark for digital transformation in the franchise and retail industries. Its platform brings together more than 250 integrated features to simplify the daily operations of multi-site networks: audits, communication, reporting, contracts, e-learning, and much more.
This all-in-one environment gives networks a 360° view of their performance, enabling stronger collaboration between headquarters and field teams.
Innovation recognized at the CEO Awards 2025
The CEO Awards 2025 jury highlighted Cerca’s innovative approach to network management. Artificial intelligence is at the heart of this strategy, with tools like Cerca Answers, an AI-powered assistant that provides instant, reliable answers to operational questions.
Combined with advanced search and automation features, this technology empowers teams to be more efficient and autonomous, while helping head offices focus on higher-value initiatives.
A responsible and scalable vision of SaaS
Beyond innovation, Cerca stands out for its commitment to responsible technology.
100% renewable-powered hosting, to minimize environmental impact.
Enhanced data security, ensuring the protection of sensitive network information.
A scalable infrastructure, capable of supporting network growth worldwide.
These commitments reflect Cerca’s belief that technological performance and environmental responsibility must go hand in hand — a philosophy that also earned praise from the CEO Awards 2025 jury.
A collective achievement and shared pride
These awards go beyond individual recognition. They symbolize the collective success of the Cerca team and the trust of over 400 client networks across more than 100 countries. Each client partnership helps shape a platform designed to grow with — and for — its users.
What’s next after the CEO Awards 2025?
For Olivier Pires Bajaluna, this double recognition is both a milestone and a motivation. Cerca continues its mission: helping multi-location networks grow, innovate, and stay connected to their field teams.
The vision remains the same — turning network management from a challenge into a long-term performance driver.